Case Studies |

Revolutionizing Demand Forecasting for a Leading Spirits Manufacturer 

Revolutionizing Demand Forecasting for a Leading Spirits Manufacturer 
  • Client

    Client

    FMCG Manufacturer
  • Industry

    Industry

    CPG
  • Solution

    Solution

    FMCG Manufacturer

Key Highlights

  • The client was facing significant loss due to vast global operations and outdated demand forecasting, causing stockouts and high inventory costs.
  • Quantzig utilized advanced machine learning algorithms and automated MAPE calculations to create customized demand forecasting models for each SKU, replacing the one-size-fits-all approach.
  • The solution improved forecast accuracy by 75–90%, reduced forecasting time, and optimized production planning, enhancing operational efficiency and cost savings.
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Business Challenge

A leading spirits manufacturer based in the USA, with over $14 billion in revenue, faced significant challenges due to their complex manufacturing processes and vast global operations, spanning more than 20 manufacturing facilities and 70 warehouses. The client was grappling with substantial financial losses, as stockouts and high inventory holding costs (IHC) contributed to a 20% dip in business performance.

Complex Operation Management

Outdated Forecasting Tools

$200M Financial Losses

The core issue stemmed from an outdated demand forecasting solution that followed a one-size-fits-all approach and failed to incorporate critical marketing signals. This inaccuracy led to excessive stockpile accumulation for certain SKUs and frequent stockouts for others, resulting in combined losses of over $200 million. To mitigate these challenges, the client required a solution capable of enhancing forecasting accuracy by at least 20%.

How Quantzig Helped

Quantzig began by analyzing the demand signals for various SKUs, identifying patterns and discrepancies that impacted forecasting accuracy. This detailed analysis allowed Quantzig to develop a robust SKU classification framework, which served as the foundation for a more tailored forecasting approach.

Building on this framework, Quantzig deployed advanced machine-learning algorithms to interpret the demand signals for each SKU. By running multiple algorithms for every SKU, the solution identified nuanced demand trends that were previously overlooked, ensuring that each SKU received a customized model rather than relying on a one-size-fits-all approach.


To further enhance efficiency and accuracy, Quantzig automated the calculation of the Mean Absolute Percentage Error (MAPE) for each model, which streamlined the process of selecting the best-fit model for each SKU, guaranteeing the highest level of forecasting precision and reliability.

Results & Impact

Impacts:

  • 75-90% Improvement in Forecasting Accuracy
  • 80% Reduction in Forecasting Process Time
  • Significant Improvement in Production Planning

Implementing Quantzig's solution led to a remarkable 75–90% improvement in forecast accuracy, effectively addressing the challenges of stockouts and excess inventory. Additionally, the forecasting process became 80% faster, enabling quicker, data-driven decision-making. These advancements significantly improved production planning, optimized resource allocation, reduced costs, and enhanced overall operational efficiency.

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